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Best Practices in Artwork Management – Part 3


integrationYou have to decide on the systems with which the Artwork Management System has to integrate and what should be points of integration.

Typically, Artwork Management Systems are integrated with ERP like SAP and Oracle, and there is a huge improvement in timelines and process improvements when this happens.

Since the ERP systems contain the Item Codes, the BOM and the entire Master Data, integrating with ERP will

help the users to analyse

  • The Impact of a Component Change across SKUs
  • The stock status across components and the decision on the stocks
  • The approved print vendors, etc.


controlThe current breed of Artwork Management systems allow you to

  1. View the Artworks and associated files like Key-Lines, Cutter Guides, etc. and Measure the dimensions
  2. Annotate on the artwork
  3. Validate the barcode on the artwork, including the
    1. Barcode type
    2. Barcode Magnification
    3. Actual barcode number, etc.
  4. Perform Color separations / layer separations online
  5. Compare the Brief Against the Artwork
  6. Compare the various versions of the artwork

Brief Vs Artwork Comparison

The Brief Document is the source for the Artwork. That Brief Document has to be compared against the artwork to ensure that all the text elements are captured in the artwork.

If this is not done, the errors would be captured at a very later stage in the Artwork Approval Process


Through a combination of features, many DAM systems allow you to update and automatically track changes to specific custom fields and keywords, thus allowing users to quickly locate files that are routed to them that have a specific status setting.

The system should also be able to alert the users based on upcoming deadlines.

Read Part 2                                                                                                                Read Part 1

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