Copy Manager

The Copy Manager offers many options for creating packaging copy to cater to various needs and scenarios:

• From Scratch: Users can craft copy elements from the ground up, providing the freedom to develop unique content for specific product needs. 
• From Templates: A range of customizable templates with predefined copy elements is available, which users can select and tailor to ensure brand consistency and compliance with regulatory standards while accelerating the creation process. 
• From Existing Copy: The system allows for the duplication and modification of existing copy elements from other products or campaigns. This facilitates content repurposing and ensures a coherent brand message across multiple product lines. 

By providing these varied creation methods, the system ensures that businesses can efficiently produce copy that meets the diverse requirements of their product portfolio, whether they're creating a brand-new text, adapting a standard template, or leveraging existing content for new products. 

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• The system employs a sophisticated workflow mechanism for content approval at the individual content element level. This ensures that every piece of content, whether it's a warning label, ingredient list, or marketing blurb, undergoes a rigorous review and approval process.  
• Stakeholders can approve or request changes to each element, and the system meticulously tracks these approvals within the overall workflow. 
• This approach enhances the agility and precision of the content approval process, allowing for specific content adjustments without impacting the progress of other content components.

Instant Demo

• Copy Manager offers granular version control at the individual content level, allowing for detailed tracking and management of each piece of content.
• This feature enables users to make and track changes to specific sections or elements of the pack copy without affecting the entire document.
• This approach to version control ensures that updates and revisions are handled with precision, reducing the risk of overarching errors that can occur when managing versions of entire documents or packages. 

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• The system offers a bulk editing feature, allowing users to make widespread changes across multiple pack copies simultaneously. 
• Stakeholders can approve or request changes to each element, and the system meticulously tracks these approvals within the overall workflow. 
• This approach enhances the agility and precision of the content approval process, allowing for specific content adjustments without impacting the progress of other content components.

Instant Demo

• The Copy Manager incorporates a comprehensive audit log feature that meticulously records every action performed within the system. This includes tracking the creation, modification, and deletion of content, along with user approvals and rejections. 
• The audit log is an invaluable tool for maintaining transparency, ensuring accountability, and providing a clear trail of documentation for regulatory compliance and internal audits. 
• It allows organizations to monitor system usage and content changes effectively, which is critical for quality control and for resolving any issues that may arise during the pack copy lifecycle.

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• The system boasts a sophisticated search tool that enables users to effortlessly locate specific content across various pack copies.
• This search functionality is designed to handle complex queries and can filter results based on a multitude of criteria, such as product lines, regions, languages, and more.
• Users can quickly find any text, image, or symbol within the repository, which is particularly useful for managing large volumes of content and for ensuring that all packaging remains current and consistent with brand standards.
• This feature is a significant asset for content managers who need to oversee and update packaging content efficiently.

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The system is equipped with the capability to export content in various formats to facilitate different business needs and external processes. Users can export pack copy content as:

• Excel: For data analysis, further editing, or to use within other tools that support spreadsheet manipulation.
• Word: To create documents that can be easily shared and reviewed by stakeholders who may prefer a familiar editing environment.
• GS1 XML: To comply with industry standards for product information exchange and ensure compatibility with global supply chain processes. 

Instant Demo

• The system seamlessly integrates with the Adobe Illustrator plugin, streamlining the workflow for designers.
• This integration allows the approved content from the Copy Manager to be directly imported into Adobe Illustrator, where designers can then use it within their artwork layouts. 
• The plugin ensures that the content is accurately transferred, maintaining the integrity of the text, images, icons, and symbols as they are placed into the design environment.  
• This not only saves time but also reduces the risk of manual input errors, enhancing the efficiency of the design process and ensuring consistency across all packaging materials.

Instant Demo